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PostMagnet vs AuthoredUp
The features that matter, side by side. No fluff.
- Full publishing workflow: AI write → schedule → analyze
- Multi-platform: LinkedIn + X + Reddit
- Works on mobile and any browser
- Voice-matching AI replaces blank-page writing
- Visual Kanban pipeline for content batching
- More features = slightly steeper learning curve
- Higher monthly cost than AuthoredUp Starter
- Cheap $15/mo entry
- Strong in-LinkedIn formatting controls
- Useful hook library and templates
- Chrome-only browser extension
- No scheduling — you click Post manually
- No AI writer at any tier
- LinkedIn-only, breaks if LinkedIn UI changes
- No mobile, no other browsers
Calling this "PostMagnet vs AuthoredUp" is generous — they're not in the same category. PostMagnet is a full content platform; AuthoredUp is a Chrome extension that adds formatting tools inside LinkedIn's UI. The scoreboard reflects that: 9.3 vs 7.0.
TL;DR
- PostMagnet (9.3/10) — full platform: AI writing + scheduling + multi-platform + Kanban
- AuthoredUp (7.0/10) — Chrome extension only: formatting helpers + engagement counts
- These are different categories of product, not direct competitors
- You can run both — but most creators consolidate to PostMagnet alone
The 30-Second Verdict
If you write 100% manually and just want better formatting controls and engagement counts inside LinkedIn — AuthoredUp at $15/month is fine.
If you want any of: AI writing, scheduling, multi-platform reach, mobile support, content calendar, Kanban pipeline, carousel maker, or trending discovery — PostMagnet covers all of it. AuthoredUp covers none of it.
What AuthoredUp Actually Does
To be fair: AuthoredUp is good at its narrow job. It lives inside LinkedIn's web UI as a Chrome extension and adds:
- Formatting controls (bold, italic, line break helpers, emoji picker)
- A library of hook templates
- Draft management inside the LinkedIn composer
- Basic engagement analytics on your posts
That's the entire product. It's a thin layer on top of LinkedIn — not a publishing tool.
Where PostMagnet Pulls Way Ahead
1. AI writing in your voice
AuthoredUp doesn't have AI writing at any tier. PostMagnet's AI trains on your past posts and drafts new posts in your voice. The 24/7 AI chat iterates live on hooks, tone, and length.
2. Scheduling and auto-publishing
AuthoredUp doesn't schedule. You draft inside LinkedIn and click Post manually. PostMagnet schedules to LinkedIn, Twitter/X, and Reddit from one queue.
3. Three platforms, not one
AuthoredUp lives in LinkedIn's UI. PostMagnet publishes to LinkedIn + Twitter/X + Reddit from one dashboard.
4. Mobile and any browser
AuthoredUp is Chrome-only desktop. PostMagnet works on any browser and on mobile — review and approve scheduled posts from anywhere.
5. Visual Kanban pipeline + content calendar
AuthoredUp shows drafts inside the LinkedIn composer. PostMagnet has a drag-and-drop Kanban (Ideas → In Progress → Ready → Scheduled) and a full calendar.
6. Multi-platform trending feed
AuthoredUp doesn't surface trending content. PostMagnet shows what's going viral across LinkedIn, X, and Reddit.
Where AuthoredUp Has Something PostMagnet Doesn't
Honest answer: not much that meaningfully tips the balance. The in-LinkedIn formatting toolbar is convenient if you write entirely inside LinkedIn's composer, but PostMagnet's editor has equivalent formatting controls.
The Pricing Cage Match
| Plan tier | PostMagnet | AuthoredUp | |---|---|---| | Free | 5 posts/mo permanent + AI + LinkedIn | Limited free tier | | Entry paid | $29/mo Pro — full multi-platform + AI | $15/mo Starter — formatting + analytics | | Top tier | $59/mo Premium | ~$30/mo Pro |
You're paying $14 more/mo for PostMagnet — and getting orders of magnitude more functionality.
Who Should Pick What
Pick PostMagnet if you want any of these:
- AI writing (voice-matched)
- Scheduling (instead of manual posting)
- Multi-platform publishing (X, Reddit beyond LinkedIn)
- Mobile support
- Content calendar / Kanban pipeline
- Carousel maker
- Trending discovery
Pick AuthoredUp only if:
- You write 100% manually and never want AI
- You only post on LinkedIn from desktop Chrome
- You just need formatting helpers and engagement counts
Can You Use Both?
Yes — AuthoredUp's in-LinkedIn formatter pairs fine with PostMagnet's writing/scheduling. But PostMagnet's editor has built-in formatting tools, so most users consolidate to one tool.
Other Head-to-Heads
- PostMagnet vs Taplio — premium B2B platform showdown
- PostMagnet vs Supergrow — mid-tier creator tools
- AuthoredUp alternative comparisons — broader market view
Frequently Asked Questions
Are PostMagnet and AuthoredUp really competitors?
Not directly. PostMagnet is a full publishing platform; AuthoredUp is a Chrome extension that lives inside LinkedIn's UI. They overlap only in formatting helpers and engagement counts.
Does AuthoredUp have AI writing?
No. AuthoredUp gives you formatting controls, templates, and analytics — you write every word yourself. PostMagnet's AI drafts posts in your voice.
Can AuthoredUp schedule posts?
No. AuthoredUp has no scheduler. You click Post inside LinkedIn manually. PostMagnet schedules to LinkedIn, X, and Reddit.
Does AuthoredUp work on mobile?
No. It's a desktop Chrome extension. PostMagnet works in any browser and on mobile.
Should I use AuthoredUp on top of PostMagnet?
You can, but PostMagnet has equivalent formatting tools built in, so most users don't bother running both.
What's the price difference?
AuthoredUp Starter is $15/mo. PostMagnet Pro is $29/mo and includes AI writing, scheduling, multi-platform publishing, Kanban, carousel maker, and trending discovery — none of which AuthoredUp offers.
Which one is right for you?
Creators who want one tool that writes (with AI), schedules, and publishes across LinkedIn + X + Reddit — instead of a browser extension that only formats text inside LinkedIn's web UI.
Start free → no credit cardPower LinkedIn writers who write 100% manually, only post from desktop Chrome, and just want better in-LinkedIn formatting and engagement counts — nothing more.